Attendance – Hearthingstone https://hearthingstone.org Polytheist Leadership Conference Sun, 29 Jul 2018 05:41:01 +0000 en-US hourly 1 https://wordpress.org/?v=5.7.11 https://i2.wp.com/hearthingstone.org/wp-content/uploads/2018/07/cropped-HearthingstoneIcon2018-Cream-2.png?fit=32%2C32&ssl=1 Attendance – Hearthingstone https://hearthingstone.org 32 32 148950467 Registration Cost – A comparative approach https://hearthingstone.org/registration-cost-a-comparative-approach/ Sun, 29 Jul 2018 05:41:01 +0000 http://hearthingstone.org/?p=124 When I started discussing Hearthingstone, one of the first pieces of advice I received from the chair of the 2014 PLC was to charge admission. I’d been planning to, but it’s very sound advice. Conferences have costs, and I do not have money burning a hole in my pocket. Aside Read more…

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When I started discussing Hearthingstone, one of the first pieces of advice I received from the chair of the 2014 PLC was to charge admission. I’d been planning to, but it’s very sound advice. Conferences have costs, and I do not have money burning a hole in my pocket.

Aside from the obvious costs of deposits, renting meeting spaces, and the like, there are numerous other things that will require money. For instance, I mentioned the cost of program books in another post- they run about $2 a copy. Selling ads can help offset that, but it’s still a cost. Hospitality suites are another possible cost, as are badges, and any advertising for the conference itself.

All-in-all, I expect the total cost to be several thousand dollars. Did I mention my pockets not being filled with combustible currency?

This gets us back to the question of dividing up that cost amongst the attendees in the form of a registration fee or “membership” as many non-profits call their admission charge. If the total cost is $10,000, then divided up amongst 100 attendees, we’d be looking at $100.

Is that reasonable?

It seems steep to me, but then again I’m a cheapskate.

Based on some advice from one of Hestia’s servants on our Facebook group, I decided to take a look at some major events with similar components- namely Pantheacon and Paganicon. While these are broadly-based events that draw a large number of non-polytheists and laity, they are a reasonable starting point for comparison.

Pantheacon costs $80 at the door or $70 pre-registered. Its hotel costs $289 a night (before block discount)- way higher than I was looking to go! Gods willing, we might someday have a Hearthingstone that needs 48,000 sqft of meeting rooms, but I’ll probably die of old age before then.

Paganicon costs $90 at the door and as low as $60 for early registration. Their hotel is much cheaper at $95 a night (also before any discount).

One of the hobby conventions I used to work on is now $55 for the weekend, while some of the bigger, professional events are now over $100 for four days.

At the same time, Hearthingstone is (in a sense) a professional development conference. Those things can easily run several hundred to over a thousand dollars… not that I think anyone in our target audience is likely to drop that kind of cash!

Out of curiosity, I decided to check out the cost to attend a regional Annual Conference of the United Methodist Church (my parents are Methodists, so sue me). The standard fee for clergy or elected lay leaders to attend the Minnesota Annual Conference is $250-275 depending on when they register. This is not unusual- I found a number of others in the over $200 range.

I then decided to do a larger comparison, more specific to esoteric events. Here’s a quick sampling:

Sample esoteric event pricing.

The more expensive ones seem to include some kind of accommodations- usually in bunkhouses or a campsite. Some of them are also much longer than a weekend.

In an aside, I noticed that November through early February seemed pretty empty.

One last thought, before I set this down for the night…

Hearthingstone is not intended to be a one-time event. My goal is to be able to keep it running, which will require being able to not only cover the first conference’s costs but also to set aside something for the next one.

Thoughts?

-In Deos Confidimus

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Hotels – Refining the List https://hearthingstone.org/hotels-refining-the-list/ Sat, 28 Jul 2018 22:36:59 +0000 http://hearthingstone.org/?p=121 I’ve been whittling through a massive list of hotels and encountered a few interesting possibilities. First of all, after some careful review, the downtown hotels are just too damned expensive. For every hotel that I’ve considered, I tried to price a room with a king bed for the last weekend Read more…

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I’ve been whittling through a massive list of hotels and encountered a few interesting possibilities.

First of all, after some careful review, the downtown hotels are just too damned expensive. For every hotel that I’ve considered, I tried to price a room with a king bed for the last weekend in October 2018 (just a consistent date several months away, not a date I’m considering). The cheapest hotels I could find downtown with adequate space were nearly $300 a night! Some were as high as $600- NO FRICKIN’ WAY!

My best results were in the north-central parts of Austin. These areas have been experiencing a lot of rebuilding, both from gentrification (bad) and renewal of old industrial/commercial areas into more modern uses (good). There are also some traditional conference hotels in this area with fairly reasonable pricing, though I worry about going to someplace that’s too big right out of the gate. For example, one place that runs about $155 a night (most places are usually cheaper if booked for a conference) has around 24,000 square feet of meeting space!

That’s too big. The first Hearthingstone would be a drop in the bucket for them, so we’d have a hard time negotiating.

On the other hand, I’ve identified a couple of promising venues, though each presents their own challenges.

One has just under 2,000 sqft of indoor meeting spaces (and a 1,500 sqft pavillion) available, plus outdoor fire pits and a fairly reasonable pet policy. It’s also about a mile from a large Whole Foods. It’s located in a reclaimed industrial area that’s been converted into a mixed-use development. But it’s also the more expensive of the two, starting at $179 (they advertise $149 for groups of 10+), which is pretty cheap for the rather upscale development it’s in.

The other is a suites-only hotel (many with kitchens!) with a decidedly “green” bent, fireplaces in many of the rooms, and a distinctly cheaper price tag- $119 a night! That’s before any consideration of group discounts. They’re big on hypoallergenic cleaning, organic food, solar panels, and they even have an electric car charging station (there’s a Tesla charging station going in around the corner, too.).

The downside? They don’t really do meetings.

Their only meeting room seats about 35 people, max. They have a dining room, and a nice fireplace in their lobby- but those aren’t reservable as private space. Going here would mean booking extra rooms just as meeting spaces, and I’m not sure how well that would work.

That said, their suites would make travel a LOT cheaper for people because of the kitchens- plus some of their suites sleep up to 5. That’s $159 (+tax) split up into about $32 a night per person, which makes attendance more affordable for many folks. I haven’t yet heard about their pet policy, though.

I’ve reached out to both venues, though I’m strongly considering the latter if I can figure out a way to accommodate the meeting space needs. Also, Google Maps shows a “church” at the same address, so I’ll need to assess these folks’ openness to a polytheist leadership conference. It could just be an old listing. Both are within half a mile of bus stops requiring only one transfer from the airport bus, so that’s a plus!

On the downside for smoking attendees, just about everywhere in Austin seems to be non-smoking. On the upside for non-smoking attendees… just about everywhere in Austin seems to be non-smoking.

Whew- lots and lots of hotels looked at!

Now to see if I can work something out with any of them…

Thoughts?

-In Deos Confidimus

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Venue Considerations https://hearthingstone.org/venue-considerations/ Wed, 25 Jul 2018 02:12:27 +0000 http://hearthingstone.org/?p=104 One of the most important questions to answer for any conference is “where?”- not just the city, but more specifically the exact facility. As a metropolitan area with more than 2 million inhabitants, Austin has plenty of possible venues. The trick is narrowing down the list of possibilities and reaching Read more…

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One of the most important questions to answer for any conference is “where?”- not just the city, but more specifically the exact facility. As a metropolitan area with more than 2 million inhabitants, Austin has plenty of possible venues. The trick is narrowing down the list of possibilities and reaching an agreement with one of them.

An important starting point is to determine a list of requirements and “nice to have” features.

For instance, it would be really awesome if the venue has a working fireplace or firepit that we can use. It’s not really a requirement, though.

When running through some of my early planning thoughts, I said that I wanted to aim for 100-200 attendees and hopefully be able to grow to twice that before needing to find a new site. One of the 2014 PLC organizers encouraged me to think simple first. Not just in terms of venue size, but also programming. I was thinking about three or four sessions at a time, she encouraged me to stick with two.

I’m torn.

On the one hand, this is a distinctly low-budget operation. I might end up collecting cans or something to pay for hotel deposits and the like. Going small to start with should help keep costs down and make all sorts of planning easier. Heck, I’m going to have enough trouble finding good people to run two sets of worthwhile sessions, let alone four!

On the other hand, I get the distinct impression we need to go bigger because of currents and tides outside of our awareness. More programming means more reason for people to attend, and one of the big reasons for Hearthingstone is to build human-to-human networks in support of the Gods’ purposes. But larger venues will cost more and require more of a deposit, so there’s more downside if I can’t get enough people to come.

So, what size does Hearthingstone need? The Quality Inn in Fishkill could seat around 100 in a classroom layout, plus there was a breakfast area that could also seat people. Of course, some events were not “classroom style”, so the seating capacity was significantly reduced in those cases.

Even keeping things simple, I’d still like to be able to accommodate 200 attendees. This gives us some flexibility to have sessions that take up a lot more space than a simple lecture- ceremonies and hands-on workshops, for instance.

Here’s a rough map of the areas that have hotels in Austin. Obviously, there are some hotels outside of these spots.

The green areas have hotels that might work. The red ones I’m excluding because of things like high crime, too little meeting space overall, or because the area gives me a headache.

There are some moderately-sized convention hotels outside of downtown (the most expensive area) that might work, but then again they might be too big. Many convention hotels will offer discounted (or free) meeting rooms if attendees book enough “room nights” at the hotel. The question being “how many is that?” Will Hearthingstone be able to draw enough of a crowd to “comp” the meeting rooms?

In another post, I talked about the need to connect the venue via public transit (or shuttle) to the places people will be arriving- the airport, etc. Obviously, this is easier downtown and becomes harder the further out we go. In considering more downtown versus away from downtown, there are several trade-offs:

  • Closer to downtown generally has better transit service.
  • Further from downtown is generally cheaper.
  • Further from downtown is generally less noisy and crowded, though not necessarily. Many other venues are either near the airport or a major highway.
  • Closer to downtown often has a wider variety of services within walking distance, though again not necessarily.
  • Ironically, downtown venues often have more access to greenspace because of parks along the river (“lake”).
  • Downtown venues typically have the least parking and they often charge for it, while venues further out tend to have plenty of free parking.
  • More of the venues downtown have meeting space large enough, whereas many of the further out hotels are simply motels and have little or no meeting space.

Personally, I have a soft spot for La Quinta because of their remarkably tolerant pet policy. We stayed almost entirely in LQs while moving halfway across the country with three cats. A cat breeder I know tends to stay in them for the same reason when traveling to shows. They also tend to be reasonably priced.

Unfortunately, few of them have meeting rooms larger than a boardroom. For instance, one that I stayed in last year (during apartment renovations) has only 2 meeting rooms and the largest seats only 35 people, classroom-style. The largest LQ meeting facility in town tops out at about 105 people. That might be enough, but it’s also the most expensive LQ in town ($175/night)- about twice the cost per night of the cheapest.

Speaking of pets, this raises another important point. Some attendees may be required to travel with animals- service companions and/or animals who work with them spiritually. While most hotels are pretty good about service animals, many are downright draconian regarding “pets”.

Another consideration is food and alcohol. Many of the more conference-focused venues will have their own catering service and possibly even an alcohol license. As I talked about in another post, we might need to provide food and (soft) drink for attendees, which becomes unmanageably expensive if catering is involved. As far as alcohol, if the venue has a license, we get into questions of “corkage” fees and/or waivers if any of our events involve open containers of alcohol- even offerings.

That’s probably enough ruminating about hotels and locations for one evening.

-In Deos Confidimus

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Planning Begins… https://hearthingstone.org/planning-begins/ Sun, 22 Jul 2018 01:19:27 +0000 http://hearthingstone.org/?p=84 Hearthingstone is still nebulous- quasi-real in the way of things half-remembered, half-imagined. Part of the process of planning a convention is to more thoroughly lay out what you want it to be (or become). This is critical for scope and scale issues, such as locations and dates. For instance, if Read more…

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Hearthingstone is still nebulous- quasi-real in the way of things half-remembered, half-imagined. Part of the process of planning a convention is to more thoroughly lay out what you want it to be (or become). This is critical for scope and scale issues, such as locations and dates. For instance, if you’ve decided that your conference is not about hot air balloons, you can probably scratch “large, open field for launching balloons” off of your requirements list.

Hearthingstone is intended to serve a small subset of the polytheist populace- namely those in (or being groomed for) positions of responsibility and service to some tradition and/or community.

This immediately shrinks the size of facility down. Even if Hearthingstone grows miraculously large, we will probably never need hotel rooms and seating for 50,000 people. This might seem obvious, but if I were planning a media fandom event I’d have to consider such a possibility.

I can’t find my materials from the 2014 PLC in Fishkill, but I recall the attendance being around 50 or so. It might have been larger, but I’m pretty sure there were less than 100 attendees. Once I can give this conference a little more life of its own, I’ll ask the organizers if they recall.

My hope is the have between 100 and 200 attendees for the first Hearthingstone. This will require more in-depth outreach to bring in leaders from local and regional pockets who aren’t necessarily connected to the same networks as the folks at the 2014 PLC. In picking a venue, I’d also like to be able to roughly double that size over time without having to change locations.

This brings up another very important issue- transportation. In order to bring in attendees from around the nation (and world), good transportation is a must. I’ll explore host city considerations in another post, but figuring out how to get people to the conference will consume a considerable amount of time.

As far as programming, I’m thinking that a main “stage” and 2-3 smaller sessions per block will provide a good variety of options without spreading people out too much. Given that there are several “big” categories of topics and nearly endless subcategories of each, this should also help ensure that nearly every block has a session appropriate to any given attendee.

Why is this important?

Hearthingstone is asking folks to expend considerable time, effort, and money to attend- as host, I owe them my best effort to make sure they feel it’s worth the trouble. The first time someone attends a conference and rubs shoulders with a famous blogger or author, that’s usually a big deal to them. The novelty wears off, though- it’s the general quality of programming that enables a conference to attract people again and again.

If we are going to be successful in building up the strength of polytheism in the world, we need people coming back.

That’s enough for one night’s noodling. Keep an eye out for more detailed posts in the coming days and weeks.

-In Deos Confidimus

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